Brand-building is storytelling, and any good story deserves (and requires) commitment.
You're wise to invest in your marketing, and are thrilled you found us.
How We Work
Depending on your needs, any prospective client is gifted a 30 minute complimentary discovery call.
We individualize a unique Partnership Agreement personalized to your budget & goals in one of the following contract types:
We individualize a unique Partnership Agreement personalized to your budget & goals in one of the following contract types:
- Ad. Hoc / Hourly > 10 hrs/month; $100-250/hr., based on time-commitment level or advisory engagement
- Deliverable-based Projects with finite results, based on required time & access to Intellectual Property
- Monthly Retainer or Salary: Deeper focus & commitment with full engagement of our agency's capacities, resources & network
The Work We Do
We offer high-touch marketing support & brand-building, embodying brand voice via copywriting, events & activations. From website architecture to bringing ideas to life, our in-depth ground-level presence to inform relevant tactics, create bridges across the marketplace.
SALES + MARKETING SOP's
As a veteran in the industry, our network offers intros within a robust book of business, with access to insider. market insights via data and stakeholder focus groups.
BRANDING, CHANNEL MARKETING + CONSUMER INSIGHTS
Well-versed in remote work, tele-conferencing & tele-education, Luna provides e-commerce & retail clients with high-level strategy from hands on advising on seed-to-sale supply chain pipelines, to Sales Management, SOPs and Professional Development,
STAFF MGMT
MEDIA, P.R., COPYWRITING + EVENTS
COMPLIANCE + GIVEBACK CSR Programs
BUSINESS DEVELOPMENT
MARKET RESEARCH: Product Dev., MVPs + Focus Groups
CREDIBILITY:
We look forward to hearing from you! E-mail. Luna@LunaStower.com
SALES + MARKETING SOP's
- Management: Build internal project management structures, project mgmt SOPs to support internal company structure
- Marketing Assets: Creative briefs for B2B & B2C sales assets, decks, brochures, intel via focus groups & influencer work
- Sales Team Accountability structure, Sales Playbook, internal training doc's
- CRM management tools for staff & retail partners, integrating ordering SOPs
- Brand Ambassador promo & activation playbooks
As a veteran in the industry, our network offers intros within a robust book of business, with access to insider. market insights via data and stakeholder focus groups.
BRANDING, CHANNEL MARKETING + CONSUMER INSIGHTS
- Brand Style guide: Outline product, practical applications across myriad settings, including content creation
- Team-Building to build trust & bond via group activities or retreats
- Focus groups: Survey key opinion leaders to inform go-to-market strategy, consumer trends & insights - more detail below
- Brand voice outline: Moodboards & briefs aligning mission & style guide.
- Access to a robust creative team for seamless digital & physical asset-creation with quick turnaround
Well-versed in remote work, tele-conferencing & tele-education, Luna provides e-commerce & retail clients with high-level strategy from hands on advising on seed-to-sale supply chain pipelines, to Sales Management, SOPs and Professional Development,
STAFF MGMT
- Recruiting to source the perfect salespeople or mastermind to kick-start your team, including job descriptions
- On-boarding & People Op's: Interviews, hiring support, Code of Conduct models & customized staff handbooks
MEDIA, P.R., COPYWRITING + EVENTS
- Social Media Best Practices: Frameworks for posts & content timeline/apps (may include on-going mgmt)
- Media training: Practice 'interviews' for journalist questions to prepare for launch or crisis mgmt
- Copy writing: website copy, story telling, service & product descriptions, media blurbs + captions, compliance language, permit applications
- Journalism: Reviews, cross-promo, swag-out writers & media leads for product placement in popular outlets
- Brand Ambassador: Attend conferences, panels, promos & events as dedicated brand rep. that collect intel to report
- Event Production: Manage promos at consumer & VIP events, dinners, green-rooms, concerts, awards & festivals.
- Unique, engaging "experiential" branding activations & retreats for Industry Execs that are memorable & break the mold
COMPLIANCE + GIVEBACK CSR Programs
- Compliant Packaging: Child Resistant & tamper-resistant req's, eco-friendly options, merch quotes & GMP provider lists
- Competitive audits of comparable brands
- Corporate Responsibility consultations, connections to well-established social initiatives & 501(c)3 orgs
- Guidance on sales calls, go-to-market messaging & relationship-cultivation for highest impact
BUSINESS DEVELOPMENT
- Personal intros to my professional network (For Brokerage: flat or commission-based fee on % of total sale of goods)
- High-Level client services, SOPs and direct management of key accounts & VIPs
- Representation at industry events, formal conferences, mixers & support as advisory board member or with investors
- Use of Luna's name, image, background, experience & subject-matter expertise on investor pitch decks, website materials
MARKET RESEARCH: Product Dev., MVPs + Focus Groups
- Product packaging best practices based on needs of retailers & consumers, including formulations & ingredients
- Analyze focus group data w/ select Key Opinion Leaders (KOLs) via surveys that refine brand strategy & product specs
- Compile comprehensive reports to deliver robust insights from sales leaders in high-level inventory mgmt roles
- Focus on stakeholder & client satisfaction via knowledgeable, nuanced and granular market savvy to help avoid pitfalls
- KOL feedback is used to raise industry CPG standards in visibility, originality, sustainability, pricing, dosing, & formulations
- Guide company ethics via corporate social responsibility initiatives that our partners deserve & that our followers expect
CREDIBILITY:
- Use of our likeness in investor decks or regulatory applications for credibility
We look forward to hearing from you! E-mail. Luna@LunaStower.com