Helping companies navigate a highly-complex industry, supporting them to survive, AND thrive!
NUANCED EXPERTISE
With a Master's Degree in Education and 10+ years in business management, Luna's high-level insights helped scale & activate dozens of brands via passion & purpose. |
DIVERSE EXPERIENCE
Insightful sales & marketing strategy. Focus on content creation, copywriting, media & PR. SOPs creation for CRM, Social Media, Brand Ambassadors & trainings. |
PROVEN RESULTS
Experienced seminar presenter, panelist, seasoned industry-insider who produces renowned VIP soirees, conferences, retreats, festivals & tasting events, world-wide. |
COMPLIANCE + ADVOCACYPassionate, grassroots engagement in local/state policy, equity initiatives & regulatory compliance to ensure companies meet their bottom line, while giving back. |
ORGANIC MARKETINGA tastemaker who generates authentic & organic media buzz, content & brand awareness to a loyal base. Consistent presence at key global industry events, mapping vital consumer market trends. |
RETAIL SUPPORTStatewide Sales Director experience in 300+ retailers, executing retailer education, promotions and demos that drive sell-through via high-touch service & presence at B2B events. |
Why Luna?
Core Values: Reliability, Integrity, Quality, Ethical Stewardship, Transparency, Innovation, Sustainability, Anti-Oppression, Honor and Positivity.
Comprehensive Regulatory & Business Solutions.
A lifelong advocate for plant medicine & people, Luna has been instrumental to the success of widely-recognized legacy brands, nurturing their stability, success & leading their social responsibility actions.
The short list: Jetty Extracts, Jetty CBD, Harborside, Champs Trade Shows, Blue River, Advesa Wellness, Dixie Elixirs, Ispire Vape, Bloom Network, Quim, Atlas Edibles, Click Spray, Dennis Hopper's Reserve' (a Fiorello brand), a pot for Pot, Plexus Media, Lucid Mood, Jane's Brew, CannaF.A.M.E., Neswell BioPharma Israel, K Griffin Style, St. Louis Canna Club, and Diamond Bonsai Delivery -- plus charities Op. E.V.A.C., A Future for Vets & Veterans Walk and Talk.
A lifelong advocate for plant medicine & people, Luna has been instrumental to the success of widely-recognized legacy brands, nurturing their stability, success & leading their social responsibility actions.
The short list: Jetty Extracts, Jetty CBD, Harborside, Champs Trade Shows, Blue River, Advesa Wellness, Dixie Elixirs, Ispire Vape, Bloom Network, Quim, Atlas Edibles, Click Spray, Dennis Hopper's Reserve' (a Fiorello brand), a pot for Pot, Plexus Media, Lucid Mood, Jane's Brew, CannaF.A.M.E., Neswell BioPharma Israel, K Griffin Style, St. Louis Canna Club, and Diamond Bonsai Delivery -- plus charities Op. E.V.A.C., A Future for Vets & Veterans Walk and Talk.
Vast Network of Wellness Industry Pioneers.
Brands navigate confidently with an industry-veteran like Luna on their team, whose roots in community activism anchors them to higher purpose, rich historical perspective & an expansive professional network of sophisticated, trusted operators they can rely on.
Brands navigate confidently with an industry-veteran like Luna on their team, whose roots in community activism anchors them to higher purpose, rich historical perspective & an expansive professional network of sophisticated, trusted operators they can rely on.
Demonstrable Success.
Earning her place as a respected thought-leader with time-tested, unique sales initiatives & creative activations, Luna helped shaped CA's retail landscape, driving sell-through in both mainstream & niche markets. As Women Grow chairwoman she hosted networking events with world-class brands, and was a founding member at the 1st two events in CA's Music Festival history: legally vending medical cannabis at Northern Nights Music Festival + Outside Lands' adult-only "Grasslands" in 2018 and 2019.
Raised & based in Oakland, CA: The Canna-Epicenter
Luna's influence on state & local policy has ensured safe access for medical patients & equity programs for marginalized folks.
Earning her place as a respected thought-leader with time-tested, unique sales initiatives & creative activations, Luna helped shaped CA's retail landscape, driving sell-through in both mainstream & niche markets. As Women Grow chairwoman she hosted networking events with world-class brands, and was a founding member at the 1st two events in CA's Music Festival history: legally vending medical cannabis at Northern Nights Music Festival + Outside Lands' adult-only "Grasslands" in 2018 and 2019.
Raised & based in Oakland, CA: The Canna-Epicenter
Luna's influence on state & local policy has ensured safe access for medical patients & equity programs for marginalized folks.